Admission Season Marketing on a ₹10,000 Budget
What actually works for coaching centres in India — tested by 80+ owners.
Local and referrals first
Coaching is a local business. The cheapest and best source is referrals from existing students. Keep a referral reward (a fee discount or a gift) — it's cheaper and more trusted than paid ads.
Where to spend ₹10,000
₹3,000 on local pamphlets/posters, ₹3,000 on targeted Instagram/Facebook ads (only in your area), ₹2,000 on referral rewards, and ₹2,000 on one strong demo-class event. Spread it out, not all in one place.
Google Business Profile (free)
Many parents search 'coaching near me'. A free, complete Google Business Profile (photos, timings, reviews) can put you at the top for free. It's the most under-used free tool there is.
A demo class is the strongest conversion
A free demo or orientation class shows parents your quality first-hand. Follow up on WhatsApp after the demo. Track your leads so no interested parent slips through.
Everything here comes ready-made inside AgenticVani — one-time ₹499, no monthly fee.
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